{"id":2502,"date":"2011-08-06T01:12:50","date_gmt":"2011-08-06T01:12:50","guid":{"rendered":"http:\/\/www.alohaber.net\/wp\/?p=2502"},"modified":"2011-08-06T01:12:50","modified_gmt":"2011-08-06T01:12:50","slug":"ticari-araclarda-reklam-bulundurulmasi-hakkinda-yonetmelik","status":"publish","type":"post","link":"http:\/\/www.alohaber.net\/wp\/2011\/08\/ticari-araclarda-reklam-bulundurulmasi-hakkinda-yonetmelik\/","title":{"rendered":"Ticari Ara\u00e7larda Reklam Bulundurulmas\u0131 Hakk\u0131nda Y\u00f6netmelik"},"content":{"rendered":"

\"\"<\/a>Bu Y<\/span>\u00f6<\/span>netmeli<\/span>\u011f<\/span>in amac<\/span>\u0131<\/span> belediye ve m<\/span>\u00fc<\/span>cavir alan s<\/span>\u0131<\/span>n<\/span>\u0131<\/span>rlar<\/span>\u0131<\/span> i<\/span>\u00e7<\/span>inde y<\/span>\u00fc<\/span>k ve yolcu ta<\/span>\u015f\u0131<\/span>yan ticari ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span>n i<\/span>\u00e7<\/span> ve d<\/span>\u0131\u015f<\/span> k<\/span>\u0131<\/span>s<\/span>\u0131<\/span>mlar<\/span>\u0131<\/span>nda reklam bulundurulmas<\/span>\u0131<\/span>na dair usul ve esaslar<\/span>\u0131<\/span><\/p>\n

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06 A\u011fustos 2011 Tarihli Resmi Gazete<\/span><\/p>\n

Say\u0131: 28017 <\/span><\/p>\n

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\u0130\u00e7<\/span>i<\/span>\u015f<\/span>leri Bakanl<\/span>\u0131\u011f\u0131<\/span>ndan:<\/span><\/p>\n

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T<\/strong><\/span>\u0130<\/strong><\/span>CAR<\/strong><\/span>\u0130<\/strong><\/span> ARA<\/strong><\/span>\u00c7<\/strong><\/span>LARDA REKLAM BULUNDURULMASI<\/strong><\/span><\/p>\n

HAKKINDA Y<\/strong><\/span>\u00d6<\/strong><\/span>NETMEL<\/strong><\/span>\u0130<\/strong><\/span>K<\/strong><\/span><\/p>\n

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B<\/span>\u0130<\/span>R<\/span>\u0130<\/span>NC<\/span>\u0130<\/span> B<\/span>\u00d6<\/span>L<\/span>\u00dc<\/span>M<\/span><\/p>\n

Ama<\/span>\u00e7<\/span>, Kapsam, Dayanak ve Tan<\/span>\u0131<\/span>mlar<\/span><\/p>\n

Ama<\/span>\u00e7<\/span><\/strong><\/p>\n

MADDE 1 <\/span>\u2013<\/span><\/strong>(1) Bu Y<\/span>\u00f6<\/span>netmeli<\/span>\u011f<\/span>in amac<\/span>\u0131<\/span> belediye ve m<\/span>\u00fc<\/span>cavir alan s<\/span>\u0131<\/span>n<\/span>\u0131<\/span>rlar<\/span>\u0131<\/span> i<\/span>\u00e7<\/span>inde y<\/span>\u00fc<\/span>k ve yolcu ta<\/span>\u015f\u0131<\/span>yan ticari ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span>n i<\/span>\u00e7<\/span> ve d<\/span>\u0131\u015f<\/span> k<\/span>\u0131<\/span>s<\/span>\u0131<\/span>mlar<\/span>\u0131<\/span>nda reklam bulundurulmas<\/span>\u0131<\/span>na dair usul ve esaslar<\/span>\u0131<\/span> belirlemektir.<\/span><\/p>\n

Kapsam<\/span><\/strong><\/p>\n

MADDE 2 <\/span>\u2013<\/span><\/strong>(1) Bu Y<\/span>\u00f6<\/span>netmelik h<\/span>\u00fc<\/span>k<\/span>\u00fc<\/span>mleri, belediye ve m<\/span>\u00fc<\/span>cavir alan s<\/span>\u0131<\/span>n<\/span>\u0131<\/span>rlar<\/span>\u0131<\/span> i<\/span>\u00e7<\/span>inde umum servis arac<\/span>\u0131<\/span>, personel servis arac<\/span>\u0131<\/span> ile okul ta<\/span>\u015f\u0131<\/span>t<\/span>\u0131<\/span> hari<\/span>\u00e7<\/span> olmak <\/span>\u00fc<\/span>zere ticari ama<\/span>\u00e7<\/span>la y<\/span>\u00fc<\/span>k ve yolcu ta<\/span>\u015f\u0131<\/span>mac<\/span>\u0131<\/span>l<\/span>\u0131\u011f\u0131<\/span> yap<\/span>\u0131<\/span>lan taksi, taksi dolmu<\/span>\u015f<\/span>, minib<\/span>\u00fc<\/span>s, otob<\/span>\u00fc<\/span>s ve kamyonetler ile kiral<\/span>\u0131<\/span>k otomobil cinsi motorlu ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span> ve bu ara<\/span>\u00e7<\/span>larla <\/span>\u00e7<\/span>ekilen hafif r<\/span>\u00f6<\/span>morklar<\/span>\u0131<\/span> kapsar.<\/span><\/p>\n

(2) Belediye s<\/span>\u0131<\/span>n<\/span>\u0131<\/span>rlar<\/span>\u0131<\/span> d<\/span>\u00e2<\/span>hilinde, 3\/7\/2005 tarihli ve 5393 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> Belediye Kanununun 15 inci maddesine g<\/span>\u00f6<\/span>re belediyelerce veya belediyelerin i<\/span>\u015f<\/span>tirak edece<\/span>\u011f<\/span>i <\/span>\u015f<\/span>irketlerce i<\/span>\u015f<\/span>letilen ya da kiralanmak yahut da imtiyaz<\/span>\u0131<\/span>n devri suretiyle ger<\/span>\u00e7<\/span>ek ve t<\/span>\u00fc<\/span>zel ki<\/span>\u015f<\/span>ilerce i<\/span>\u015f<\/span>letilen otob<\/span>\u00fc<\/span>s ve toplu ta<\/span>\u015f\u0131<\/span>ma ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span>nda bulunacak reklamlar; Belediye Kanunu, 10\/7\/2004 tarihli ve 5216 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> B<\/span>\u00fc<\/span>y<\/span>\u00fc<\/span>k<\/span>\u015f<\/span>ehir Belediyesi Kanunu ve bu kanunlara ba<\/span>\u011f<\/span>l<\/span>\u0131<\/span> mevzuat <\/span>\u00e7<\/span>er<\/span>\u00e7<\/span>evesinde tespit edilecek ilke ve esaslar dahilinde ilgili belediye taraf<\/span>\u0131<\/span>ndan belirlenir. Belediyelerce reklam giydirilecek otob<\/span>\u00fc<\/span>slerde, bu Y<\/span>\u00f6<\/span>netmelik h<\/span>\u00fc<\/span>k<\/span>\u00fc<\/span>mleri uygulanmaz.<\/span><\/p>\n

Dayanak<\/span><\/strong><\/p>\n

MADDE 3 <\/span>\u2013<\/span><\/strong>(1) Bu Y<\/span>\u00f6<\/span>netmelik 13\/10\/1983 tarihli ve 2918 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> Karayollar<\/span>\u0131<\/span> Trafik Kanununun 26 nc<\/span>\u0131<\/span> maddesine, 10\/7\/2004 tarihli ve 5216 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> B<\/span>\u00fc<\/span>y<\/span>\u00fc<\/span>k<\/span>\u015f<\/span>ehir Belediyesi Kanununun 7 ve 23 <\/span>\u00fc<\/span>nc<\/span>\u00fc<\/span> maddelerine, 3\/7\/2005 tarihli ve 5393 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> Belediye Kanununun 15 ve 59 uncu maddelerine ve 7\/11\/1996 tarihli ve 4207 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> T<\/span>\u00fc<\/span>t<\/span>\u00fc<\/span>n <\/span>\u00dc<\/span>r<\/span>\u00fc<\/span>nlerinin Zararlar<\/span>\u0131<\/span>n<\/span>\u0131<\/span>n <\/span>\u00d6<\/span>nlenmesi ve Kontrol<\/span>\u00fc<\/span> Hakk<\/span>\u0131<\/span>nda Kanuna dayan<\/span>\u0131<\/span>larak haz<\/span>\u0131<\/span>rlanm<\/span>\u0131\u015f<\/span>t<\/span>\u0131<\/span>r.<\/span><\/p>\n

Tan<\/span>\u0131<\/span>mlar<\/span><\/strong><\/p>\n

MADDE 4 <\/span>\u2013<\/span><\/strong>(1) Bu Y<\/span>\u00f6<\/span>netmelikte ge<\/span>\u00e7<\/span>en;<\/span><\/p>\n

a) Bakanl<\/span>\u0131<\/span>k: <\/span>\u0130\u00e7<\/span>i<\/span>\u015f<\/span>leri Bakanl<\/span>\u0131\u011f\u0131<\/span>n<\/span>\u0131<\/span>,<\/span><\/p>\n

b) <\/span>\u0130<\/span>lgili belediye: 5216 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> Kanunun kapsam<\/span>\u0131<\/span>nda bulunan alanlarda B<\/span>\u00fc<\/span>y<\/span>\u00fc<\/span>k<\/span>\u015f<\/span>ehir Belediyesini, 5393 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> Kanunun kapsam<\/span>\u0131<\/span>nda bulunan alanlarda ise, il, il<\/span>\u00e7<\/span>e ve belde belediyelerini,<\/span><\/p>\n

c) Reklam: Ara<\/span>\u00e7<\/span>larda bulundurulmas<\/span>\u0131<\/span> izne tabi; yaz<\/span>\u0131<\/span>, i<\/span>\u015f<\/span>aret, resim, <\/span>\u015f<\/span>ekil, sembol, pano, ilan, flama, bayrak ve benzerleri ile sesli, <\/span>\u0131\u015f\u0131<\/span>kl<\/span>\u0131<\/span> ve g<\/span>\u00f6<\/span>r<\/span>\u00fc<\/span>nt<\/span>\u00fc<\/span>l<\/span>\u00fc<\/span> donan<\/span>\u0131<\/span>mlar<\/span>\u0131<\/span> kullanmak suretiyle bir mal<\/span>\u0131<\/span>, i<\/span>\u015f<\/span>i, kurulu<\/span>\u015f<\/span>u veya hizmeti tan<\/span>\u0131<\/span>tma faaliyetini,<\/span><\/p>\n

\u00e7<\/span>) Reklam alan: Reklamc<\/span>\u0131<\/span> taraf<\/span>\u0131<\/span>ndan haz<\/span>\u0131<\/span>rlanan veya y<\/span>\u00f6<\/span>netilen reklam<\/span>\u0131<\/span>, aralar<\/span>\u0131<\/span>nda yapacaklar<\/span>\u0131<\/span> s<\/span>\u00f6<\/span>zle<\/span>\u015f<\/span>meye istinaden ticari ara<\/span>\u00e7<\/span> reklam izin belgesinde belirtilen s<\/span>\u00fc<\/span>re i<\/span>\u00e7<\/span>erisinde ticari arac<\/span>\u0131<\/span>nda bulunduran ger<\/span>\u00e7<\/span>ek veya t<\/span>\u00fc<\/span>zel ki<\/span>\u015f<\/span>iyi,<\/span><\/p>\n

d) Reklam kampanyas<\/span>\u0131<\/span>: Bir veya birden <\/span>\u00e7<\/span>ok mal<\/span>\u0131<\/span>, i<\/span>\u015f<\/span>i, kurulu<\/span>\u015f<\/span>u veya hizmeti tan<\/span>\u0131<\/span>tmak amac<\/span>\u0131<\/span>yla d<\/span>\u00fc<\/span>zenlenen ve belli bir s<\/span>\u00fc<\/span>re devam eden reklam faaliyetini,<\/span><\/p>\n

e) Reklam veren: <\/span>\u00dc<\/span>retti<\/span>\u011f<\/span>i ya da pazarlad<\/span>\u0131\u011f\u0131<\/span> mal<\/span>\u0131<\/span>n veya hizmetin tan<\/span>\u0131<\/span>t<\/span>\u0131<\/span>m<\/span>\u0131<\/span>n<\/span>\u0131<\/span> yapt<\/span>\u0131<\/span>rmak, sat<\/span>\u0131\u015f\u0131<\/span>n<\/span>\u0131<\/span> artt<\/span>\u0131<\/span>rmak veya imaj olu<\/span>\u015f<\/span>turup g<\/span>\u00fc\u00e7<\/span>lendirmek amac<\/span>\u0131<\/span>yla haz<\/span>\u0131<\/span>rlatt<\/span>\u0131\u011f\u0131<\/span>, i<\/span>\u00e7<\/span>inde firmas<\/span>\u0131<\/span>n<\/span>\u0131<\/span>n veya mal-hizmet markas<\/span>\u0131<\/span>n<\/span>\u0131<\/span>n yer ald<\/span>\u0131\u011f\u0131<\/span> reklamlar<\/span>\u0131<\/span> ticari ara<\/span>\u00e7<\/span>lara uygulatmak isteyen ger<\/span>\u00e7<\/span>ek veya t<\/span>\u00fc<\/span>zel ki<\/span>\u015f<\/span>iyi,<\/span><\/p>\n

f) Reklamc<\/span>\u0131<\/span>: 29\/6\/1956 tarihli ve 6762 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> T<\/span>\u00fc<\/span>rk Ticaret Kanununa g<\/span>\u00f6<\/span>re kurulmu<\/span>\u015f<\/span> ve ilgili sicile kay<\/span>\u0131<\/span>tl<\/span>\u0131<\/span> ve sicilde faaliyet alan<\/span>\u0131<\/span> reklam veya tan<\/span>\u0131<\/span>t<\/span>\u0131<\/span>m olarak belirtilen, reklam ve ilanlar<\/span>\u0131<\/span>, reklam verenin duydu<\/span>\u011f<\/span>u ihtiya<\/span>\u00e7<\/span> do<\/span>\u011f<\/span>rultusunda haz<\/span>\u0131<\/span>rlayan veya reklam veren ad<\/span>\u0131<\/span>na yay<\/span>\u0131<\/span>mlanmas<\/span>\u0131<\/span>na arac<\/span>\u0131<\/span>l<\/span>\u0131<\/span>k eden ger<\/span>\u00e7<\/span>ek veya t<\/span>\u00fc<\/span>zel ki<\/span>\u015f<\/span>ili<\/span>\u011f<\/span>i,<\/span><\/p>\n

g) Ticari ara<\/span>\u00e7<\/span> reklam izin belgesi: Reklam bulundurulacak ticari ara<\/span>\u00e7<\/span>lara ilgili belediye taraf<\/span>\u0131<\/span>ndan verilen belgeyi,<\/span><\/p>\n

\u011f<\/span>) Ticari ara<\/span>\u00e7<\/span> reklam yetki belgesi: T<\/span>\u00fc<\/span>rk Ticaret Kanununa g<\/span>\u00f6<\/span>re kurulmu<\/span>\u015f<\/span> ve reklam veya tan<\/span>\u0131<\/span>t<\/span>\u0131<\/span>m faaliyeti ile i<\/span>\u015f<\/span>tigal eden ger<\/span>\u00e7<\/span>ek veya t<\/span>\u00fc<\/span>zel ki<\/span>\u015f<\/span>ilere ilgili belediyelerce verilen belgeyi,<\/span><\/p>\n

ifade eder.<\/span><\/p>\n

\u0130<\/span>K<\/span>\u0130<\/span>NC<\/span>\u0130<\/span> B<\/span>\u00d6<\/span>L<\/span>\u00dc<\/span>M<\/span><\/p>\n

Ticari Ara<\/span>\u00e7<\/span> Reklam Yetki ve <\/span>\u0130<\/span>zin Belgeleri, Kampanyalar<\/span><\/p>\n

Teminat <\/span>\u015e<\/span>artlar<\/span>\u0131<\/span> ile Denetimleri<\/span><\/p>\n

Ticari ara<\/span>\u00e7<\/span> reklam yetki belgesi alma mecburiyeti ile verilmesi ve kullan<\/span>\u0131<\/span>lmas<\/span>\u0131<\/span>na ait usul ve esaslar<\/span><\/strong><\/p>\n

MADDE 5 <\/span>\u2013<\/span><\/strong>(1) Ticari ara<\/span>\u00e7<\/span>lara reklam uygulanabilmesi i<\/span>\u00e7<\/span>in ilgili belediyeden yetki belgesi al<\/span>\u0131<\/span>nmas<\/span>\u0131<\/span> zorunludur.<\/span><\/p>\n

(2) Ticari ara<\/span>\u00e7<\/span> reklam yetki belgesi alabilmek i<\/span>\u00e7<\/span>in, ilgili odadan al<\/span>\u0131<\/span>nm<\/span>\u0131\u015f<\/span> tasdikli sicil kay<\/span>\u0131<\/span>t <\/span>\u00f6<\/span>rne<\/span>\u011f<\/span>inin eklenece<\/span>\u011f<\/span>i dilek<\/span>\u00e7<\/span>e ile birlikte, 5216 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> Kanun kapsam<\/span>\u0131<\/span>nda bulunan alanlarda B<\/span>\u00fc<\/span>y<\/span>\u00fc<\/span>k<\/span>\u015f<\/span>ehir Belediyesine, 5393 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> Kanun kapsam<\/span>\u0131<\/span>nda bulunan alanlarda ise, ilgili il, il<\/span>\u00e7<\/span>e veya belde belediyesine m<\/span>\u00fc<\/span>racaat edilir.<\/span><\/p>\n

(3) Belediyeye yap<\/span>\u0131<\/span>lan m<\/span>\u00fc<\/span>racaatlar yedi i<\/span>\u015f<\/span> g<\/span>\u00fc<\/span>n<\/span>\u00fc<\/span> i<\/span>\u00e7<\/span>erisinde sonu<\/span>\u00e7<\/span>land<\/span>\u0131<\/span>r<\/span>\u0131<\/span>larak, uygun bulunmas<\/span>\u0131<\/span> halinde Ek-1<\/span>\u2019<\/span>de yer alan ticari ara<\/span>\u00e7<\/span> reklam yetki belgesi onaylan<\/span>\u0131<\/span>r ve reklamc<\/span>\u0131<\/span>ya teslim edilir.<\/span><\/p>\n

(4) Yetki belgesi bir y<\/span>\u0131<\/span>l s<\/span>\u00fc<\/span>reyle ge<\/span>\u00e7<\/span>erlidir.<\/span><\/p>\n

(5) Yetki belgesi devredilemez ve kiralanamaz.<\/span><\/p>\n

(6) Yetki belgesi al<\/span>\u0131<\/span>nd<\/span>\u0131\u011f\u0131<\/span> belediye ve m<\/span>\u00fc<\/span>cavir alan s<\/span>\u0131<\/span>n<\/span>\u0131<\/span>rlar<\/span>\u0131<\/span> i<\/span>\u00e7<\/span>inde yap<\/span>\u0131<\/span>lacak reklam faaliyetleri i<\/span>\u00e7<\/span>in ge<\/span>\u00e7<\/span>erlidir.<\/span><\/p>\n

Reklam kampanyas<\/span>\u0131<\/span>na ili<\/span>\u015f<\/span>kin usul ve esaslar ile teminat <\/span>\u015f<\/span>artlar<\/span>\u0131<\/span><\/strong><\/p>\n

MADDE 6 <\/span>\u2013<\/span><\/strong>(1) Reklam kampanyalar<\/span>\u0131<\/span>n<\/span>\u0131<\/span>n s<\/span>\u00fc<\/span>resi bir y<\/span>\u0131<\/span>l<\/span>\u0131<\/span> ge<\/span>\u00e7<\/span>emez. Kampanya s<\/span>\u00fc<\/span>resi yetki belgesi s<\/span>\u00fc<\/span>resini a<\/span>\u015f\u0131<\/span>yor ise, yetki belgesi s<\/span>\u00fc<\/span>resinin uzat<\/span>\u0131<\/span>lmas<\/span>\u0131<\/span> zorunludur.<\/span><\/p>\n

(2) Tek kampanya i<\/span>\u00e7<\/span>erisinde sadece bir mal veya hizmet koluna ait reklamlar yap<\/span>\u0131<\/span>labilir.<\/span><\/p>\n

(3) Bir mal veya hizmet koluna ait kampanya i<\/span>\u00e7<\/span>erisinde de<\/span>\u011f<\/span>i<\/span>\u015f<\/span>ik marka ve <\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>nlerinin de<\/span>\u011f<\/span>i<\/span>\u015f<\/span>ik s<\/span>\u00fc<\/span>relerde reklam<\/span>\u0131<\/span> yap<\/span>\u0131<\/span>labilir.<\/span><\/p>\n

(4) Ara<\/span>\u00e7<\/span>lara reklam uygulanmas<\/span>\u0131<\/span> ve uygulanan reklamlar<\/span>\u0131<\/span>n <\/span>\u00e7\u0131<\/span>kart<\/span>\u0131<\/span>larak ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span>n eski haline getirilmesi s<\/span>\u0131<\/span>ras<\/span>\u0131<\/span>nda meydana gelebilecek zararlar<\/span>\u0131<\/span>n kar<\/span>\u015f\u0131<\/span>lanmas<\/span>\u0131<\/span> amac<\/span>\u0131<\/span>yla, ticari ara<\/span>\u00e7<\/span> reklam izin belgesinin d<\/span>\u00fc<\/span>zenlenmesi esnas<\/span>\u0131<\/span>nda reklam kampanyas<\/span>\u0131<\/span>nda kullan<\/span>\u0131<\/span>lacak her ara<\/span>\u00e7<\/span> ba<\/span>\u015f\u0131<\/span>na; taksi, taksi dolmu<\/span>\u015f<\/span>, kiral<\/span>\u0131<\/span>k otomobil ve hafif r<\/span>\u00f6<\/span>morklar i<\/span>\u00e7<\/span>in 1.500 T<\/span>\u00fc<\/span>rk Liras<\/span>\u0131<\/span>, minib<\/span>\u00fc<\/span>s ve kamyonetler i<\/span>\u00e7<\/span>in 3.000 T<\/span>\u00fc<\/span>rk Liras<\/span>\u0131<\/span>, otob<\/span>\u00fc<\/span>sler i<\/span>\u00e7<\/span>in ise 6.000 T<\/span>\u00fc<\/span>rk Liras<\/span>\u0131<\/span> tutar<\/span>\u0131<\/span>nda banka teminat mektubunun ilgili belediyeye ibraz<\/span>\u0131<\/span> zorunludur.<\/span><\/p>\n

(5) S<\/span>\u00f6<\/span>z konusu teminat mektuplar<\/span>\u0131<\/span>n<\/span>\u0131<\/span>n de<\/span>\u011f<\/span>erleri, her takvim y<\/span>\u0131<\/span>l<\/span>\u0131<\/span> ba<\/span>\u015f\u0131<\/span>ndan ge<\/span>\u00e7<\/span>erli olmak <\/span>\u00fc<\/span>zere <\/span>\u00f6<\/span>nceki y<\/span>\u0131<\/span>lda uygulanan <\/span>\u00fc<\/span>cret tutar<\/span>\u0131<\/span>n<\/span>\u0131<\/span>n o y<\/span>\u0131<\/span>l i<\/span>\u00e7<\/span>in 4\/1\/1961 tarihli ve 213 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> Vergi Usul Kanununun m<\/span>\u00fc<\/span>kerrer 298 inci maddesinin birinci f<\/span>\u0131<\/span>kras<\/span>\u0131<\/span>n<\/span>\u0131<\/span>n (B) bendi uyar<\/span>\u0131<\/span>nca tespit ve ilan olunan yeniden de<\/span>\u011f<\/span>erleme oran<\/span>\u0131<\/span>nda art<\/span>\u0131<\/span>r<\/span>\u0131<\/span>lmas<\/span>\u0131<\/span> suretiyle hesaplan<\/span>\u0131<\/span>r. Her cins ara<\/span>\u00e7<\/span> i<\/span>\u00e7<\/span>in ibraz<\/span>\u0131<\/span> zorunlu teminat mektuplar<\/span>\u0131<\/span>n<\/span>\u0131<\/span>n de<\/span>\u011f<\/span>erlerini art<\/span>\u0131<\/span>rmaya veya azaltmaya <\/span>\u0130\u00e7<\/span>i<\/span>\u015f<\/span>leri Bakanl<\/span>\u0131\u011f\u0131<\/span> yetkilidir.<\/span><\/p>\n

(6) Herhangi bir il veya il<\/span>\u00e7<\/span>eden al<\/span>\u0131<\/span>nm<\/span>\u0131\u015f<\/span> banka teminat mektubu ba<\/span>\u015f<\/span>ka bir il veya il<\/span>\u00e7<\/span>ede de ge<\/span>\u00e7<\/span>erli kabul edilir. Ancak, al<\/span>\u0131<\/span>nacak olan teminat mektubunda reklam<\/span>\u0131<\/span>n mahiyeti, s<\/span>\u00fc<\/span>resi ve hangi belediye ve m<\/span>\u00fc<\/span>cavir alan<\/span>\u0131<\/span> s<\/span>\u0131<\/span>n<\/span>\u0131<\/span>r<\/span>\u0131<\/span> i<\/span>\u00e7<\/span>inde ge<\/span>\u00e7<\/span>erli olaca<\/span>\u011f\u0131<\/span>n<\/span>\u0131<\/span>n a<\/span>\u00e7\u0131<\/span>k<\/span>\u00e7<\/span>a belirtilmesi zorunludur.<\/span><\/p>\n

(7) Devam eden bir kampanya i<\/span>\u00e7<\/span>erisinde reklamc<\/span>\u0131<\/span>, ara<\/span>\u00e7<\/span> art<\/span>\u0131<\/span>r<\/span>\u0131<\/span>m<\/span>\u0131<\/span>na gitmesi veya ara<\/span>\u00e7<\/span> cinsini de<\/span>\u011f<\/span>i<\/span>\u015f<\/span>tirmesi halinde; her ara<\/span>\u00e7<\/span> i<\/span>\u00e7<\/span>in gerekli teminat mektubunu ibraz etmek ve ticari ara<\/span>\u00e7<\/span> reklam izin belgesi almak zorundad<\/span>\u0131<\/span>r.<\/span><\/p>\n

Ticari ara<\/span>\u00e7<\/span> reklam izin belgesinin verilmesi ve kullan<\/span>\u0131<\/span>lmas<\/span>\u0131<\/span>na ait usul ve esaslar<\/span><\/strong><\/p>\n

MADDE 7 <\/span>\u2013<\/span><\/strong> (1) Ticari ara<\/span>\u00e7<\/span> reklam yetki belgesine sahip reklamc<\/span>\u0131<\/span> ile ticari ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span>nda reklam bulunduracak ara<\/span>\u00e7<\/span> sahip veya i<\/span>\u015f<\/span>letenleri aras<\/span>\u0131<\/span>nda;<\/span><\/p>\n

a) Reklamc<\/span>\u0131<\/span>n<\/span>\u0131<\/span>n ad ve unvan<\/span>\u0131<\/span>n<\/span>\u0131<\/span>,<\/span><\/p>\n

b) Reklam verenin ad ve unvan<\/span>\u0131<\/span>n<\/span>\u0131<\/span>,<\/span><\/p>\n

c) Reklam alan<\/span>\u0131<\/span>n ad ve unvan<\/span>\u0131<\/span>n<\/span>\u0131<\/span>,<\/span><\/p>\n

\u00e7<\/span>) Reklam<\/span>\u0131<\/span>n s<\/span>\u00fc<\/span>resini,<\/span><\/p>\n

d) Reklam<\/span>\u0131<\/span> yap<\/span>\u0131<\/span>lacak mal veya hizmet kolunu,<\/span><\/p>\n

e) Reklam<\/span>\u0131<\/span> yap<\/span>\u0131<\/span>lacak marka, <\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>n veya hizmeti,<\/span><\/p>\n

f) Ara<\/span>\u00e7<\/span> ba<\/span>\u015f\u0131<\/span>na d<\/span>\u00fc\u015f<\/span>en reklam bedelini,<\/span><\/p>\n

g) Reklam bulundurulacak arac<\/span>\u0131<\/span>n cinsini,<\/span><\/p>\n

\u011f<\/span>) Reklam bulundurulacak arac<\/span>\u0131<\/span>n plaka numaras<\/span>\u0131<\/span>n<\/span>\u0131<\/span>,<\/span><\/p>\n

h) Reklam yap<\/span>\u0131<\/span>lacak ara<\/span>\u00e7<\/span> hafif r<\/span>\u00f6<\/span>mork ise <\/span>\u00e7<\/span>eken arac<\/span>\u0131<\/span>n plaka numaras<\/span>\u0131<\/span>n<\/span>\u0131<\/span>,<\/span><\/p>\n

i<\/span>\u00e7<\/span>eren s<\/span>\u00f6<\/span>zle<\/span>\u015f<\/span>me yap<\/span>\u0131<\/span>l<\/span>\u0131<\/span>r.<\/span><\/p>\n

(2) <\/span>\u0130<\/span>zin belgesi almak i<\/span>\u00e7<\/span>in ilgili belediyeye yap<\/span>\u0131<\/span>lan m<\/span>\u00fc<\/span>racaatlar yedi i<\/span>\u015f<\/span> g<\/span>\u00fc<\/span>n<\/span>\u00fc<\/span> i<\/span>\u00e7<\/span>erisinde sonu<\/span>\u00e7<\/span>land<\/span>\u0131<\/span>r<\/span>\u0131<\/span>larak, uygun bulunmas<\/span>\u0131<\/span> halinde reklam<\/span>\u0131<\/span>n mahiyetine g<\/span>\u00f6<\/span>re her ara<\/span>\u00e7<\/span> i<\/span>\u00e7<\/span>in ayr<\/span>\u0131<\/span> ayr<\/span>\u0131<\/span> olmak <\/span>\u00fc<\/span>zere Ek-2<\/span>\u2019<\/span>de yer alan ticari ara<\/span>\u00e7<\/span> reklam izin belgesi onaylanarak reklamc<\/span>\u0131<\/span>ya teslim edilir.<\/span><\/p>\n

Ticari ara<\/span>\u00e7<\/span>lara reklam tak<\/span>\u0131<\/span>lmas<\/span>\u0131<\/span> ve bulundurulmas<\/span>\u0131<\/span>nda uyulacak usul ve esaslar<\/span><\/strong><\/p>\n

MADDE 8 <\/span>\u2013<\/span><\/strong> (1) Ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span>n d<\/span>\u0131\u015f<\/span> ve i<\/span>\u00e7<\/span> k<\/span>\u0131<\/span>sm<\/span>\u0131<\/span>na reklam tak<\/span>\u0131<\/span>lmas<\/span>\u0131<\/span>nda ve bulundurulmas<\/span>\u0131<\/span>nda a<\/span>\u015f<\/span>a<\/span>\u011f\u0131<\/span>daki usul ve esaslar uygulan<\/span>\u0131<\/span>r:<\/span><\/p>\n

a) Reklam tak<\/span>\u0131<\/span>lacak ve bulundurulacak ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span>n camlar<\/span>\u0131<\/span>na, tekerleklerine, <\/span>\u00f6<\/span>n ve arka k<\/span>\u0131<\/span>s<\/span>\u0131<\/span>mlar<\/span>\u0131<\/span>na reklam uygulanamaz.<\/span><\/p>\n

b) Reklam tak<\/span>\u0131<\/span>lacak ve bulundurulacak ara<\/span>\u00e7<\/span>lara komple giydirme veya arac<\/span>\u0131<\/span>n rengini tamamen de<\/span>\u011f<\/span>i<\/span>\u015f<\/span>tirecek <\/span>\u015f<\/span>ekilde reklam uygulanamaz.<\/span><\/p>\n

c) Reklamlarda kullan<\/span>\u0131<\/span>lacak pano, tabela ve benzerleri; arac<\/span>\u0131<\/span>n <\/span>\u0131\u015f\u0131<\/span>k donan<\/span>\u0131<\/span>m<\/span>\u0131<\/span>n<\/span>\u0131<\/span>, <\/span>\u00e7<\/span>al<\/span>\u0131\u015f<\/span>ma yerini ve <\/span>\u015f<\/span>eklini, kapasite ve di<\/span>\u011f<\/span>er niteliklerini belirleyen plaka, <\/span>\u015f<\/span>ekil, sembol ve yaz<\/span>\u0131<\/span> gibi bulundurulmas<\/span>\u0131<\/span> zorunlu ayr<\/span>\u0131<\/span>m i<\/span>\u015f<\/span>aretlerini, yan kap<\/span>\u0131<\/span>larda ve ara<\/span>\u00e7<\/span>\u00fc<\/span>zerinde bulunan plaka numaralar<\/span>\u0131<\/span>n<\/span>\u0131<\/span> kapatamaz. Araca reklam uyguland<\/span>\u0131\u011f\u0131<\/span>nda reklam renkleriyle arac<\/span>\u0131<\/span>n g<\/span>\u00fc<\/span>zerg<\/span>\u00e2<\/span>h ve plaka yaz<\/span>\u0131<\/span>lar<\/span>\u0131<\/span>n<\/span>\u0131<\/span>n ayn<\/span>\u0131<\/span> renkte olmas<\/span>\u0131<\/span> halinde, yaz<\/span>\u0131<\/span> ve plakalar ayn<\/span>\u0131<\/span> ebatta yaz<\/span>\u0131<\/span>lmas<\/span>\u0131<\/span>\u015f<\/span>art<\/span>\u0131<\/span> ile ba<\/span>\u015f<\/span>ka renklerde yaz<\/span>\u0131<\/span>labilir.<\/span><\/p>\n

\u00e7<\/span>) Kullan<\/span>\u0131<\/span>lacak reklam tabelas<\/span>\u0131<\/span>, panosu veya benzerlerinin, ara<\/span>\u00e7<\/span> karoserinden ayr<\/span>\u0131<\/span> olarak, arac<\/span>\u0131<\/span>n geni<\/span>\u015f<\/span>li<\/span>\u011f<\/span>ini, y<\/span>\u00fc<\/span>ksekli<\/span>\u011f<\/span>ini ve uzunlu<\/span>\u011f<\/span>unu a<\/span>\u015f<\/span>acak <\/span>\u015f<\/span>ekilde bulundurulmas<\/span>\u0131<\/span> ve kullan<\/span>\u0131<\/span>lmas<\/span>\u0131<\/span> yasakt<\/span>\u0131<\/span>r. Ancak otomobil, taksi ve taksi dolmu<\/span>\u015f<\/span>lar<\/span>\u0131<\/span>n tavan<\/span>\u0131<\/span>ndan itibaren ba<\/span>\u011f<\/span>lant<\/span>\u0131<\/span> aya<\/span>\u011f\u0131<\/span> ve di<\/span>\u011f<\/span>er montaj aparatlar<\/span>\u0131<\/span> dahil y<\/span>\u00fc<\/span>ksekli<\/span>\u011f<\/span>i 50 santimetreyi ge<\/span>\u00e7<\/span>meyecek, taksi ve taksi dolmu<\/span>\u015f<\/span> levhas<\/span>\u0131<\/span>n<\/span>\u0131<\/span> kapatmayacak ve tavanda bulunan plaka numaras<\/span>\u0131<\/span>n<\/span>\u0131<\/span>\u00f6<\/span>rtmeyecek <\/span>\u015f<\/span>ekilde reklam panosu tak<\/span>\u0131<\/span>labilir. Reklam panosunun plaka numaras<\/span>\u0131<\/span>n<\/span>\u0131<\/span>\u00f6<\/span>rtmesi halinde, panonun <\/span>\u00fc<\/span>zerine veya ara<\/span>\u00e7<\/span> tavan<\/span>\u0131<\/span>n<\/span>\u0131<\/span>n di<\/span>\u011f<\/span>er b<\/span>\u00f6<\/span>l<\/span>\u00fc<\/span>m<\/span>\u00fc<\/span>ne ayn<\/span>\u0131<\/span> ebatta ve renkte plaka numaras<\/span>\u0131<\/span> yaz<\/span>\u0131<\/span>l<\/span>\u0131<\/span>r.<\/span><\/p>\n

d) Hafif r<\/span>\u00f6<\/span>morklarda kullan<\/span>\u0131<\/span>lacak reklam tabelas<\/span>\u0131<\/span>, panosu veya benzerlerinin, hafif r<\/span>\u00f6<\/span>morkun ve <\/span>\u00e7<\/span>eken arac<\/span>\u0131<\/span>n geni<\/span>\u015f<\/span>li<\/span>\u011f<\/span>ini, y<\/span>\u00fc<\/span>ksekli<\/span>\u011f<\/span>ini ve uzunlu<\/span>\u011f<\/span>unu a<\/span>\u015f<\/span>acak <\/span>\u015f<\/span>ekilde bulundurulmas<\/span>\u0131<\/span> ve kullan<\/span>\u0131<\/span>lmas<\/span>\u0131<\/span> yasakt<\/span>\u0131<\/span>r. Ancak, otomobil, taksi ve taksi dolmu<\/span>\u015f<\/span>larla <\/span>\u00e7<\/span>ekilen hafif r<\/span>\u00f6<\/span>morklarda kullan<\/span>\u0131<\/span>lacak reklam tabelas<\/span>\u0131<\/span>, panosu veya benzerlerinin y<\/span>\u00fc<\/span>ksekli<\/span>\u011f<\/span>i, <\/span>\u00e7<\/span>eken arac<\/span>\u0131<\/span>n y<\/span>\u00fc<\/span>ksekli<\/span>\u011f<\/span>ini 50 santimetreye kadar ge<\/span>\u00e7<\/span>ebilir.<\/span><\/p>\n

e) Ara<\/span>\u00e7<\/span>larda bulundurulacak reklamlar; <\/span>\u00e7<\/span>evirmeli veya sabit tabela, pano, bant ve benzerlerinin kullan<\/span>\u0131<\/span>m<\/span>\u0131<\/span> usul<\/span>\u00fc<\/span> ile yap<\/span>\u0131<\/span>labilece<\/span>\u011f<\/span>i gibi, boyama ya da folyo kaplama <\/span>\u015f<\/span>eklinde de yap<\/span>\u0131<\/span>labilir.<\/span><\/p>\n

f) Ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span>n d<\/span>\u0131\u015f<\/span> k<\/span>\u0131<\/span>sm<\/span>\u0131<\/span>nda yap<\/span>\u0131<\/span>lacak reklamlarda sesli veya g<\/span>\u00f6<\/span>r<\/span>\u00fc<\/span>nt<\/span>\u00fc<\/span>l<\/span>\u00fc<\/span> cihazlar, <\/span>\u00fc\u00e7<\/span> boyutlu objeler ile di<\/span>\u011f<\/span>er s<\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>c<\/span>\u00fc<\/span>ler ve karayolunu kullananlar i<\/span>\u00e7<\/span>in tehlike yaratacak derecede yans<\/span>\u0131<\/span>ma yapan malzemeler kullan<\/span>\u0131<\/span>lamaz.<\/span><\/p>\n

g) Ara<\/span>\u00e7<\/span>larda kullan<\/span>\u0131<\/span>lacak reklam tabelas<\/span>\u0131<\/span>, panosu veya benzerleri; d<\/span>\u00fc\u015f<\/span>ecek, kayacak, dengeyi bozacak, karayoluna de<\/span>\u011f<\/span>ecek, yoldaki bir <\/span>\u015f<\/span>eye tak<\/span>\u0131<\/span>lacak, g<\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>lt<\/span>\u00fc<\/span>\u00e7\u0131<\/span>karacak ve s<\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>c<\/span>\u00fc<\/span>n<\/span>\u00fc<\/span>n g<\/span>\u00f6<\/span>r<\/span>\u00fc\u015f\u00fc<\/span>n<\/span>\u00fc<\/span> engelleyecek <\/span>\u015f<\/span>ekilde olamaz.<\/span><\/p>\n

\u011f<\/span>) Ara<\/span>\u00e7<\/span> i<\/span>\u00e7<\/span>erisine s<\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>c<\/span>\u00fc<\/span>n<\/span>\u00fc<\/span>n g<\/span>\u00f6<\/span>remeyece<\/span>\u011f<\/span>i bir alana g<\/span>\u00f6<\/span>r<\/span>\u00fc<\/span>nt<\/span>\u00fc<\/span>l<\/span>\u00fc<\/span> reklam cihazlar<\/span>\u0131<\/span> konulabilir.<\/span><\/p>\n

h) Ara<\/span>\u00e7<\/span>\u00fc<\/span>zerinde bulundurulan reklamlar, silinme, zedelenme ve benzeri sebeplerle g<\/span>\u00f6<\/span>r<\/span>\u00fc<\/span>nt<\/span>\u00fc<\/span> kirlili<\/span>\u011f<\/span>ine neden olacak <\/span>\u015f<\/span>ekilde bulundurulamaz.<\/span><\/p>\n

\u0131<\/span>) Reklam kampanyas<\/span>\u0131<\/span> bitiminde, ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span>n i<\/span>\u00e7<\/span> ve d<\/span>\u0131\u015f<\/span> k<\/span>\u0131<\/span>s<\/span>\u0131<\/span>mlar<\/span>\u0131<\/span>ndaki reklamlar be<\/span>\u015f<\/span> i<\/span>\u015f<\/span> g<\/span>\u00fc<\/span>n<\/span>\u00fc<\/span> i<\/span>\u00e7<\/span>erisinde kald<\/span>\u0131<\/span>r<\/span>\u0131<\/span>l<\/span>\u0131<\/span>r. Ara<\/span>\u00e7<\/span> sahip veya i<\/span>\u015f<\/span>letenleri, kald<\/span>\u0131<\/span>r<\/span>\u0131<\/span>lan reklamlar<\/span>\u0131<\/span>n ara<\/span>\u00e7<\/span>\u00fc<\/span>zerinde meydana getirdi<\/span>\u011f<\/span>i renk de<\/span>\u011f<\/span>i<\/span>\u015f<\/span>ikli<\/span>\u011f<\/span>ini ve di<\/span>\u011f<\/span>er de<\/span>\u011f<\/span>i<\/span>\u015f<\/span>iklikleri reklam s<\/span>\u00fc<\/span>resinin bitiminden itibaren otuz g<\/span>\u00fc<\/span>n i<\/span>\u00e7<\/span>erisinde <\/span>\u00f6<\/span>nceki haline getirmekle y<\/span>\u00fc<\/span>k<\/span>\u00fc<\/span>ml<\/span>\u00fc<\/span>d<\/span>\u00fc<\/span>rler.<\/span><\/p>\n

i) T<\/span>\u00fc<\/span>t<\/span>\u00fc<\/span>n ve t<\/span>\u00fc<\/span>t<\/span>\u00fc<\/span>n mamulleri ile alkoll<\/span>\u00fc<\/span> i<\/span>\u00e7<\/span>kilerin tan<\/span>\u0131<\/span>t<\/span>\u0131<\/span>lmas<\/span>\u0131<\/span>n<\/span>\u0131<\/span> ama<\/span>\u00e7<\/span>layan reklamlar ara<\/span>\u00e7<\/span>larda bulundurulamaz.<\/span><\/p>\n

j) Reklamlarda yer alacak yaz<\/span>\u0131<\/span>, resim, <\/span>\u015f<\/span>ekil, sembol ve benzeri i<\/span>\u015f<\/span>aretler ile ara<\/span>\u00e7<\/span> i<\/span>\u00e7<\/span>erisinde g<\/span>\u00f6<\/span>r<\/span>\u00fc<\/span>nt<\/span>\u00fc<\/span>l<\/span>\u00fc<\/span> cihazlarla yap<\/span>\u0131<\/span>lacak yay<\/span>\u0131<\/span>nlar, T<\/span>\u00fc<\/span>rkiye Cumhuriyeti Anayasas<\/span>\u0131<\/span>na, kanunlar<\/span>\u0131<\/span>na, Cumhuriyetin niteliklerine, Atat<\/span>\u00fc<\/span>rk ilke ve ink<\/span>\u0131<\/span>laplar<\/span>\u0131<\/span>na, dini, milli ve manevi de<\/span>\u011f<\/span>erlere, genel ahlaka, demokratik rejime, Devletin <\/span>\u00fc<\/span>lkesi ve milletiyle b<\/span>\u00f6<\/span>l<\/span>\u00fc<\/span>nmez b<\/span>\u00fc<\/span>t<\/span>\u00fc<\/span>nl<\/span>\u00fc\u011f\u00fc<\/span>ne, 23\/2\/1995 tarihli ve 4077 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> T<\/span>\u00fc<\/span>keticinin Korunmas<\/span>\u0131<\/span> Hakk<\/span>\u0131<\/span>nda Kanunun 16 nc<\/span>\u0131<\/span> maddesinde belirtilen esaslara ve Reklam Kurulu taraf<\/span>\u0131<\/span>ndan belirlenen ilkelere ayk<\/span>\u0131<\/span>r<\/span>\u0131<\/span> olamaz.<\/span><\/p>\n

k) Reklam Kurulu Ba<\/span>\u015f<\/span>kanl<\/span>\u0131\u011f\u0131<\/span>nca hakk<\/span>\u0131<\/span>nda durdurma cezas<\/span>\u0131<\/span> uygulanan ticari reklam ve ilanlara, ticari ara<\/span>\u00e7<\/span>lar <\/span>\u00fc<\/span>zerinde hi<\/span>\u00e7<\/span>bir suretle yer verilemez.<\/span><\/p>\n

\u00dc<\/span>zerinde reklam bulunan ticari ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span>n ve izin belgelerinin denetimi<\/span><\/strong><\/p>\n

MADDE 9 <\/span>\u2013<\/span><\/strong>(1) Ticari ara<\/span>\u00e7<\/span> reklam izin belgelerinin ara<\/span>\u00e7<\/span>larda bulundurulmas<\/span>\u0131<\/span> ve Karayollar<\/span>\u0131<\/span> Trafik Kanununun 6 nc<\/span>\u0131<\/span> maddesinde belirtilen g<\/span>\u00f6<\/span>revlilerin talebi halinde ibraz edilmesi zorunludur.<\/span><\/p>\n

(2) Ara<\/span>\u00e7<\/span>lar<\/span>\u0131<\/span>nda, ticari ara<\/span>\u00e7<\/span> reklam izin belgesi almaks<\/span>\u0131<\/span>z<\/span>\u0131<\/span>n reklam bulunduran, izin belgesinin s<\/span>\u00fc<\/span>resi ge<\/span>\u00e7<\/span>mi<\/span>\u015f<\/span> olan veya izin belgesinde belirtilen <\/span>\u015f<\/span>artlar<\/span>\u0131<\/span> ta<\/span>\u015f\u0131<\/span>mayan reklamlar<\/span>\u0131<\/span> bulunduran ara<\/span>\u00e7<\/span> sahip ve s<\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>c<\/span>\u00fc<\/span>leri hakk<\/span>\u0131<\/span>nda Karayollar<\/span>\u0131<\/span> Trafik Kanununun 26 nc<\/span>\u0131<\/span> maddesi h<\/span>\u00fc<\/span>k<\/span>\u00fc<\/span>mleri uygulan<\/span>\u0131<\/span>r.<\/span><\/p>\n

\u00dc\u00c7\u00dc<\/span>NC<\/span>\u00dc<\/span> B<\/span>\u00d6<\/span>L<\/span>\u00dc<\/span>M<\/span><\/p>\n

\u00c7<\/span>e<\/span>\u015f<\/span>itli ve Son H<\/span>\u00fc<\/span>k<\/span>\u00fc<\/span>mler<\/span><\/p>\n

Yetki ve izin belgesinin bas<\/span>\u0131<\/span>m<\/span>\u0131<\/span>, kullan<\/span>\u0131<\/span>ma sunulmas<\/span>\u0131<\/span> ve <\/span>\u00fc<\/span>cretlerinin belirlenmesi<\/span><\/strong><\/p>\n

MADDE 10 <\/span>\u2013<\/span><\/strong> (1) Ticari ara<\/span>\u00e7<\/span> reklam yetki belgesi ve ticari ara<\/span>\u00e7<\/span> reklam izin belgesinin bas<\/span>\u0131<\/span>m<\/span>\u0131<\/span> ve kullan<\/span>\u0131<\/span>ma sunulmas<\/span>\u0131<\/span> Ek-1 ve Ek-2<\/span>\u2019<\/span>de belirtilen <\/span>\u00f6<\/span>rneklerine uygun olarak belediyeler taraf<\/span>\u0131<\/span>ndan ger<\/span>\u00e7<\/span>ekle<\/span>\u015f<\/span>tirilir. Bu belgelerin verilmesinde belediyelerce al<\/span>\u0131<\/span>nacak <\/span>\u00fc<\/span>cretler, 26\/5\/1981 tarihli ve 2464 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> Belediye Gelirleri Kanununun 97 nci maddesine dayan<\/span>\u0131<\/span>larak ilgili belediyesince belirlenir.<\/span><\/p>\n

\u0130<\/span>stisnai h<\/span>\u00fc<\/span>k<\/span>\u00fc<\/span>mler<\/span><\/strong><\/p>\n

MADDE 11 <\/span>\u2013<\/span><\/strong> (1) Bu Y<\/span>\u00f6<\/span>netmelik kapsam<\/span>\u0131<\/span>nda araca al<\/span>\u0131<\/span>nan reklamlardan dolay<\/span>\u0131<\/span> ara<\/span>\u00e7<\/span>, <\/span>\u00f6<\/span>zel muayene ve tespit amac<\/span>\u0131<\/span>yla muayene istasyonuna g<\/span>\u00f6<\/span>nderilmez, ara<\/span>\u00e7<\/span>\u00fc<\/span>zerindeki reklam ve mahiyeti ara<\/span>\u00e7<\/span> tescil belgesine i<\/span>\u015f<\/span>lenilmez.<\/span><\/p>\n

Y<\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>rl<\/span>\u00fc<\/span>kten kald<\/span>\u0131<\/span>r<\/span>\u0131<\/span>lan y<\/span>\u00f6<\/span>netmelik<\/span><\/strong><\/p>\n

MADDE 12 <\/span>\u2013<\/span><\/strong> (1) 28\/2\/1998 tarihli ve 23272 say<\/span>\u0131<\/span>l<\/span>\u0131<\/span> Resm<\/span>\u00ee<\/span> Gazete<\/span>\u2019<\/span>de yay<\/span>\u0131<\/span>mlanan Ticari Ara<\/span>\u00e7<\/span>larda Reklam Bulundurulmas<\/span>\u0131<\/span> Hakk<\/span>\u0131<\/span>nda Y<\/span>\u00f6<\/span>netmelik y<\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>rl<\/span>\u00fc<\/span>kten kald<\/span>\u0131<\/span>r<\/span>\u0131<\/span>lm<\/span>\u0131\u015f<\/span>t<\/span>\u0131<\/span>r.<\/span><\/p>\n

Ge<\/span>\u00e7<\/span>mi<\/span>\u015f<\/span> d<\/span>\u00f6<\/span>nem belgelerinin kullan<\/span>\u0131<\/span>m<\/span>\u0131<\/span><\/strong><\/p>\n

GE<\/span>\u00c7\u0130<\/span>C<\/span>\u0130<\/span> MADDE 1 <\/span>\u2013<\/span><\/strong> (1) Bu Y<\/span>\u00f6<\/span>netmeli<\/span>\u011f<\/span>in yay<\/span>\u0131<\/span>m<\/span>\u0131<\/span> tarihinden <\/span>\u00f6<\/span>nce verilmi<\/span>\u015f<\/span> olan, ticari ara<\/span>\u00e7<\/span> reklam yetki belgeleri ile ticari ara<\/span>\u00e7<\/span> reklam izin belgeleri s<\/span>\u00fc<\/span>resi sonuna kadar ge<\/span>\u00e7<\/span>erlidir.<\/span><\/p>\n

Y<\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>rl<\/span>\u00fc<\/span>k<\/span><\/strong><\/p>\n

MADDE 13 <\/span>\u2013<\/span><\/strong> (1) Bu Y<\/span>\u00f6<\/span>netmelik yay<\/span>\u0131<\/span>m<\/span>\u0131<\/span> tarihinde y<\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>rl<\/span>\u00fc\u011f<\/span>e girer.<\/span><\/p>\n

Y<\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>tme<\/span><\/strong><\/p>\n

MADDE 14 <\/span>\u2013<\/span><\/strong>(1) Bu Y<\/span>\u00f6<\/span>netmelik h<\/span>\u00fc<\/span>k<\/span>\u00fc<\/span>mlerini <\/span>\u0130\u00e7<\/span>i<\/span>\u015f<\/span>leri Bakan<\/span>\u0131<\/span> y<\/span>\u00fc<\/span>r<\/span>\u00fc<\/span>t<\/span>\u00fc<\/span>r.<\/span><\/p>\n

 <\/p>\n

EK-1’i g<\/span>\u00f6<\/span>rmek i<\/span>\u00e7<\/span>in t<\/span>\u0131<\/span>klay<\/span>\u0131<\/span>n<\/span>\u0131<\/span>z<\/span><\/a><\/strong><\/p>\n

EK-2’yi g<\/span>\u00f6<\/span>rmek i<\/span>\u00e7<\/span>in t<\/span>\u0131<\/span>klay<\/span>\u0131<\/span>n<\/span>\u0131<\/span>z<\/span><\/a><\/strong><\/p>\n

\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Bu Y\u00f6netmeli\u011fin amac\u0131 belediye ve m\u00fccavir alan s\u0131n\u0131rlar\u0131 i\u00e7inde y\u00fck ve yolcu ta\u015f\u0131yan ticari ara\u00e7lar\u0131n i\u00e7 ve d\u0131\u015f k\u0131s\u0131mlar\u0131nda reklam bulundurulmas\u0131na dair usul ve esaslar\u0131<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-2502","post","type-post","status-publish","format-standard","hentry","category-mevzuat-haberleri"],"_links":{"self":[{"href":"http:\/\/www.alohaber.net\/wp\/wp-json\/wp\/v2\/posts\/2502","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.alohaber.net\/wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.alohaber.net\/wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.alohaber.net\/wp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.alohaber.net\/wp\/wp-json\/wp\/v2\/comments?post=2502"}],"version-history":[{"count":1,"href":"http:\/\/www.alohaber.net\/wp\/wp-json\/wp\/v2\/posts\/2502\/revisions"}],"predecessor-version":[{"id":2503,"href":"http:\/\/www.alohaber.net\/wp\/wp-json\/wp\/v2\/posts\/2502\/revisions\/2503"}],"wp:attachment":[{"href":"http:\/\/www.alohaber.net\/wp\/wp-json\/wp\/v2\/media?parent=2502"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.alohaber.net\/wp\/wp-json\/wp\/v2\/categories?post=2502"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.alohaber.net\/wp\/wp-json\/wp\/v2\/tags?post=2502"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}